Porter: Cost Leadership vs. Differentiation

Some weeks you need to wind back the clock to business school academics from the 1980’s in order to understand startup challenges of the present. Bear with me, we’re going to land this plane! Famed Harvard Business School professor Michael Porter is well known for his book Competitive Strategy and the “Five Forces” analysis. His writing is just as relevant today in analyzing modern business strategy & competition across industries. Oft-cited, stolen, repurposed, and even thrown into “original” blog posts…for decades now!

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